GSBA 582 - PRIME
GSBA 582 - PRIME
Whether you’re interested in learning about global business overall, the future of AI in business, global capital markets, product design, global entertainment, or the immersive experience industry, GSBA 582 offers you the opportunity to take what you’ve learned in the classroom and apply it in the real world.
Units and focus area vary by section. Please review each class's details thoroughly.
Both March and May travel dates are offered to FTMBA students.
Participants will be responsible for purchasing their own flights to and from the program destination.
Click below to learn more and watch videos about each class.
Germany -- Global Capital Markets | MAY Travel
This course is designed for professionals aiming to excel in the banking industry or in entrepreneurial endeavors or corporate finance roles that require adeptness with international financial markets. You won’t just learn about global capital markets—you’ll experience them for yourself in two dynamic German cities.
Professor Mike Paranal
Class Snapshot
|
|
|
|
|
|
|
|
Japan -- Marketing and Product Development | MARCH Travel
Japan’s blend of tradition and innovation offers the perfect environment to explore the world of product development. You will gain valuable insights into cross-cultural communication and develop products that solve customer problems, all while immersed in the Japanese business culture, renowned for its precision and attention to detail.
Professor Jerry Giaquinta and Kristen Schiele
Class Snapshot
|
|
|
|
|
|
|
|
Japan -- The Global Context of Business | MAY Travel
In Japan, innovation thrives but entrepreneurship doesn’t. This course explores the complex macroeconomic, social/cultural, and institutional factors that impact this global economy and attempts to explain why this perplexing phenomenon persists.
Professor Selahattin (Selo) Imrohoroglu
Class Snapshot
|
|
|
|
|
|
|
|
Singapore -- Adaptive Solution Building with AI | MARCH Travel
This course will explore the impact AI continues to have in the business world and equip you to excel in the new employment landscape. While in Singapore, you will play a leadership role at a conference on AI use and participate in a friendly global case competition focused on adaptive thinking, adaptive solution building, problem solving, and creativity.
Professor Greg Patton and Professor Pete Cardon
Class Snapshot
|
|
|
|
In-person Class Sessions January 25, 2025 - April 19, 2025 Saturday (9:00 a.m. - 12:00p.m.) Pre-Trip - 3 sessions Post-Trip - 1 sessions Plus AI Camp and AI online Briefing sessions |
|
|
Singapore/Thailand -- The Global Context of Business | MAY Travel
This course takes you to two countries in Southeast Asia. Singapore is extremely wealthy and a leading high-tech manufacturer while Thailand is a developing nation known as the “Detroit of the East” with ambitious plans to grow its economy. By taking this course, you will have a front-row seat as you work with your classmates to compare and contrast these two economies—and come away with a better understanding of global business.
Professor Baizhu Chen
Class Snapshot
|
|
|
|
|
|
|
|
South Korea/Hong Kong SAR -- Global Media and Entertainment Industry Dynamics | MAY Travel
This course offers a deep dive into the rapidly evolving media and entertainment industry through the lens of two contrasting entertainment capitals: the once great but potentially re-emerging Hong Kong and the rising star Seoul, Korea. You will work with a team on an entertainment-themed consulting project for a real company, bridging your theoretical knowledge with real-world international industry insights.
Professor Scott Abrams
Class Snapshot
|
|
|
|
|
|
|
|
United Kingdom -- Extraordinary Experiences: Technology, Immersion and Consumption | MAY Travel
London, one of the most visited cities in the world, is headquarters of the World Experience Organization, THE global organization for experience designers, creators, makers, investors, and promoters. You will have the chance to work alongside an immersive experience company—and immerse yourself in immersive experiences such as virtual reality, augmented reality, and extended reality.
Professor Joseph Nunes
Class Snapshot
|
|
|
|
|
|
|
|
2025 Program - Mark Your Calendars
During the GSBA 582 PRIME INFORMATION SESSION, meet lead faculty and the GPP office to review each section and program operations.
INFORMATION SESSION
Late-September
More details to come
TIMELINE
A monthly breakdown of key moments as we move forward with the GSBA 582 experience
Check Your Passports NOW
 |
|
NON-US CITIZENS
 |
|
Need to renew your passport?
TAKE ACTION and start the process of renewing your passport ASAP!
US passport holders can use the resources below for the renewal process:
Depending on your GSBA 582 site assignment, you may need to apply for an entry visa to travel into country. To make sure you have enough time, we highly encourage you to expedite your passport renewal process.
Now?
GPP Profile
 |
Deadline in November Access your GPP profile to submit required information. |
 |
Your GPP Profile will also help us collect your roommate selection and submit flight itineraries as we approach those deadlines. |
 |
Use this step-by-step visual guide to navigate our system and successfully complete required sections. |
We look forward to working with you to manage your GSBA 582 experience. We will communicate important details, deadlines, and visa information via your Marshall email account.
ADDRESS
3670 Trousdale Pkwy, BRI 104
Los Angeles, CA 90089, United States
Phone
(213) 740 1875